West Elk Floral: a dedication to changing seasons & sustainability
At West Elk Floral we work to honor the rhythms of changing seasons & our mother Earth. This ethos is rooted in working with the natural rhythms of seasonal, locally grown product and designing in an eco conscious manner without the use of toxic foams & plastics that compromise the integrity of our products.
By using in-season, local flowers, West Elk Floral ensures our work is made with only fresh blooms. At over 9,000 ft in elevation, the growing season near Crested Butte is short, and always changing. While we may generally know when certain flowers bloom, lingering snow, weather, and frost cause variations to the growing season annually. For this reason, we do not guarantee specific floral varieties, but instead ask for the trust of our clients to execute their desired look with what product is available.
What flowers are in season?
Where do we get our product?
West Elk Floral’s goal is to source our product from within 100-150 miles of Crested Butte. This reduces the footprint of our flowers, and minimizes the time our flowers are out of the ground before they are delivered to our clients. By sourcing locally we aim to lift up farmers, growers and other members of our local community. This practice helps us to be connected with our supply chain and the hands involved in growing the flowers we use & enjoy.
Why is sustainable floristry important?
This question is big and broad, when contemplated it begs the bigger questions of why any sustainable, locally focused practice is important. In the commercial flower industry in the United States, over 80% of our products are sourced from overseas. This means a large disconnect between consumers and the supply chain, long journeys reliant on fossil fuels for transportation and often compromised freshness. Sustainable floristry practices honor the earth from which our flowers grow. It allows us to support our local agriculture, and local community through choosing to purchase product locally. We can give back to the earth through composted green waste after events, by not contaminating our products with harsh chemicals and foams found in many bulk floral materials. It is a small part in a big problem, a way of participating in the natural cycles of growth to decomposition, of seasonal changes and how we can be a part of that rather than force a season to be what it is not.